Long gone are the days of boring Ice Cream tubs.. Ben & Jerry's have moved onto bigger and better things by sandwiching their deliciousness between Cookies! This may not seem all that ingenious but it is a NEW one for the UK B&J market (Or so says the Snack King) and I'm pretty much excited.
Chewy cookies (40%) (made with 3% chocolate chips), with vanilla ice cream & chunks of chocolate chip cookie dough (4%).
I picked up the box of 3 Cookie Dough 'Wich from Morrisons where they are priced at a ridiculously extortionate, £4.15. I am not entirely sure how Ben & Jerry justify their pricing.. How can a trio of ice creams weighing a measly 65g each, cost almost £1.40 a pop? It's absurd.
One, fairly dinky, slightly wonky, 'Wich - I've always wondered why during manufacturing they can never seem to get these things in the centre.. Surely, it can't be that hard to ensure they don't get nudged?
Oo, look at those cookie dough pieces - I was pleased to see that B&J hadn't scrimped on the quantity! The Cookies individually were relatively thin with a soft bite once through the initial crunch to produce a sugary feel along with a vanilla-y, buttery taste - Pretty much the ideal Cookie that I would be happy to eat as is! A super smooth, creamy ice cream was the centre and thankfully it wasn't like a block but instead melted in the mouth perfect. Running throughout this was the relatively hard and crunchy nibs of dough which tasted of cookie dough and nothing but, adding to the overall flavour. Hits of dark chocolate were the last element to come through from the odd chip - This helped offset all the sweetness with a dark cocoa flavour. Yum!
Oh Ben & Jerry.. You have done it again, chaps! These Cookie Dough 'Wich are delicious and I imagine they will go down a treat with the masses and especially those who are fanatics of the tubbed ice cream of the same name! A brilliantly named, Son of a 'Wich box of 8 minatures is also available for those who fancy a smaller treat.. Although they are even more pricey so perhaps cutting today's ones in half would be the way forwarding if you are calorie conscious. It's a 4 out of 5 from me!